J.LINDEBERG Hefei Wanda Store
Founded in 1996 in Stockholm, Sweden, J.LINDEBERG's products are positioned at the high end, but not luxury; it is mainly fashion, with golf and ski collections. The brand provides VIP services, hoping to meet the demands of consumers for fashion and high quality of life on clothing quality, tailoring and functionality. Implicit, steady, soft, natural but not public, the overall positioning of J.LINDEBERG's shop light environment design. The unique light environment brings out the visual emotion, and the visual emotion brings out the perception and identification of the brand. Display planning, moving line planning, visual hierarchy and other light planning methods are determined one by one under this main line, entrance, window, rack, Nakajima, POP, model, imaginary wall, fitting mirror, and even fitting room. All display methods in a modular way. Determined lighting means and standards. So as to achieve the lighting effect required by the store.